The (Ma)deline Collection, along with the Ritual Rug, is among the first products to be released under a brand I have been in the works of creating over the last year, Ma; a sustainable textiles brand offering handwoven goods utilizing only the most eco-conscious materials available such as hemp, linen and organic cotton.
The (Ma)deline Collection is a series of one-of-a-kind scarves "for the autonomous type." Each scarf is designed and handmade by myself here in Portland, Oregon on a vintage Leclerc floor loom.
Madeline is a charactar we all know. Although she was raised in an extremely conservative French society, Madeline was her own person and fearlessly challenged her rigid environment with a playfulness that made her unique and praise-worthy. With this photoshoot, I ask the question- who is Madeline now, as a grown woman? Who did this feisty young girl turn into- where does she reside, and how has she maintained her autonomas personality? In this photoshoot, we will bring Madeline back to life...as a woman.
Kelly Peyton: Product design | Creative/Art direction | Stylist
Jessie McCall: Photographer
Models: Jean Rhonica, Hannah Aronowitz